National and

With holdings in specialists and regional experts, PAWLIK is systematically expanding its range of services.


The PAWLIK Group brings together all national and international subsidiaries of the implementation consultancy PAWLIK Consultants. Together with product and solutions providers from the e-learning, e-recruiting, and e-applications sectors, they combine digital expertise with methodological skills from the fields of diagnostics and potential development.

The companies within the PAWLIK Group operate as separate entities in their respective sub-markets and form interdisciplinary teams in collaboration with PAWLIK Consultants. Local experts, international industry experts, digital natives, and experienced consultants work as a team within the corporate group, and achieve the tangible results that our clients want.

PAWLIK Netherlands

Our branch in Amsterdam offers the PAWLIK services in the Dutch market and specializes in personnel and organizational development in the field of digital transformation.


scan.up is a diagnostics company. The company supports organizations with both digital and analog products to identify individual strengths, potential, and areas for development of candidates and employees. The method is based on more than 25 years of research by the renowned motivation researcher Prof. Julius Kuhl. scan captures a person’s personality more comprehensively than any other potential analysis, with an evaluation of up to 120 characteristics which have a significant impact on occupational success, teamwork, and personality development. This multidimensional study not only shows how someone behaves, but also why he behaves in that way. By understanding individual motivations and potential, companies can develop better ways of leading and developing specific employees, while personnel decisions are objectified.


ActeeChange is a leading global digital learning concept which trains managers to become change leaders. Many companies fail to achieve their goals because they underestimate people’s fear of change. ActeeChange offers managers interactive learning stimuli and tools from a single source to help employees cope with change and produce positive results together. The multilingual software visualizes the interaction of strategies, systems, and processes in all phases of the change, and simulates the effects of alternative decisions in management dilemmas. Technical and procedural challenges can be identified early on. Resistance among the workforce can be anticipated. Managers therefore learn to successfully manage change processes based on experience.

PINK University

PINK University is one of the leading German e-learning providers, and has picked up a whole series of international awards for their innovative learning methods. They focus on didactically high-quality courses consisting of 2-10 minute training videos and interactive training elements to motivate further training. Realistic work scenarios give added relevance to assessments by experts and to the related training material. Content ranges from agility, leadership, communication, and soft skills, to sales, health, and much more. The e-library contains more than 100 e-training modules in total. Each micro element can be accessed individually and repeated in small time units whenever the daily routine allows a course unit to be covered. The modules can be integrated into existing learning platforms, and combined with face-to-face formats.

Perim Digital

Perim gives clients a competitive edge when it comes to recruiting and personnel marketing. Many years of experience in personnel recruitment go into creating cutting-edge software solutions. Their range of digital products improves a company’s findability and SEO, enhances its appeal to the target audience, and supports active sourcing. The “Online Recruiting Check” (ORC) for example, analyzes the performance of websites and job advertisements in comparison to competitors. With the AI-based “Recruiting Chatbot,” companies can respond to initial applicant inquiries around the clock. The “Talent Acquisition List” (TAL) automatically searches digital channels, in compliance with data protection requirements, for the right candidate to fill the vacancy.

digital two

digital two makes artificial intelligence (AI) usable for companies of all sizes. The central product of the joint venture of two digital entrepreneurs founded in 2017 are chatbots. They automate customer communication and provide users with individualised suggestions and answers in their own language in text or voice messages 24/7. The main fields of application are e-commerce, recruiting and service. Companies benefit from satisfied customers or dedicated applicants and decreasing bounce rates at significantly reduced costs. As a result, sales, leads and applicant numbers increase. digital two enables the connection to shop systems, payment via dialog boxes and a simple human take-over.


Software is always involved when it comes to finding new customers, simplifying and automating procedures, or developing new areas of your business. WOGRA creates innovative, customer-specific solutions and adapts existing programs to meet new requirements. Key features include user-friendliness, low maintenance costs, and system future-proofing. WOGRA develops web and mobile applications, in addition to AI-based software. Thanks to their many years of experience, the team can easily assess the technical feasibility of complex projects, and reliably implement them. Agile development methods are used by WOGRA to quickly translate ideas into marketable products.

Perfact Consulting

The Austrian training and consultancy company Perfact Consulting was founded in Vienna in 1992. The team of 25 offers training programs throughout German-speaking countries for personnel development in sales. Leading brands trust Perfact’s expertise and innovative methods. Clients combine a demand for quality with the commitment on a management level to constantly developing the company and its employees. Perfact Consulting provides specific expertise in its training programs, and enhances the personal skills of participants. As a result, clients achieve their sales organization goals more reliably, quicker, and with a real sense of satisfaction.

Buljan & Partners

Munich consultancy Buljan & Partners, founded in 2002, has established itself as a specialist in experience management of customers and employees. In the course of their interdepartmental workshops, the team analyzes touchpoints and “moments of truth,” optimizing both the customer journey and employer journey. Employees consider their company from a customer perspective and develop innovative solutions. Buljan & Partners has proven expertise with respect to complex transformation processes in multinational and international companies, as well as in providing consultancy services to small and midsize enterprises. Their activities focus mainly upon the healthcare sector, the automotive industry, and trade and commerce including retail.

Direct HR Group

The Direct HR Group, established as a joint German-Chinese project in Shanghai in 2008, advises clients throughout China on personnel matters. The 50-strong team runs operations based in Shanghai, Beijing, Shenzhen, Hong Kong, and Ningbo. It specializes in leadership, recruiting, assessment, development, and compensation consultancy. Outside these areas, Direct HR also advises European small to midsize enterprises on strategy and operations. Companies of all sizes and in all industries benefit from the Group’s extensive knowledge of Chinese culture, the labor market, and locally available technologies. HR Direct works closely with PAWLIK Consultants, especially in the critical field of recruiting, and makes use of a top-quality personnel diagnostics system.


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For us, “making it happen” means helping you turn your company goals into results. We transform organizations into coherent systems and develop the personal potential of employees. We use the latest scientific research results as a basis for this.

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